The fitness analytics backbone for strength.
From assessment to prescription to progress. This is how strength training gets measured.
Strength now occupies 42% of the modern gym floor, and is the least measured.
Racks, plates, and platforms keep multiplying. What hasn't kept pace is a reliable way to track whether members training on them are actually getting stronger over time.
of the modern gym floor is now strength training — still the least measured category in the club.
Assessments already happen. Strength usually isn’t one of them.
When a member signs up, they often get assessed. Range of motion, mobility, sometimes a body composition scan. Useful, but rarely strength specific, and rarely backed by hard data.
And whatever the assessment shows, the program that follows is too often the same one everyone gets.
This is not a knock on trainers. The tools to measure strength precisely, and to build a real plan around it, have not existed. AYA is those tools.
Most tools track what you did. AYA starts with what you can do.
Most fitness tech reports the session you just finished, and maybe suggests the next one based on it. Helpful, but always looking backward.
AYA adds the piece the industry skips: what your body can actually do right now. Start there, and everything that follows, the plan and the progress, is built for where you can go, not just where you have been.
Think of AYA FITNESS as GPS for strength. Not where you have been. Where you are, where you are going, and the best route to get there.
What you can do. What you should do. What you did.
Assess what you can do.
A short, standardized strength test gives every member an objective baseline. Real data, from day one.
Prescribe what they should do.
AYA turns that baseline into a program built around what the member can actually do, aimed at the goal they actually want. Not one plan for everyone.
Track what they did.
Reassess in a few weeks, watch the numbers climb, and let the plan adapt. The work becomes visible.
People keep going when they can see it working.
The hard part of training is the middle. The work is happening, but the change is invisible, and that is where most members lose faith and drift away.
AYA makes progress visible early. Members feel the difference and they see it on the screen. Feel plus proof, side by side.
That is what brings them back next week, and the week after.
The first assessment is where trust is built.
Most attrition is decided early. That opening assessment is often the first real conversation with a trainer, and where the decision to invest in coaching begins.
AYA gives you something solid to put on the table: clear evidence of where the member stands, and what is possible for them. Trust is easier to earn when you can show your work.
of members who get a good onboarding experience stay at least six months.
One platform, built for both.
Built by people who have measured performance for decades.
AYA is led by a team that has spent careers where strength, data, and human performance meet. The science is not an afterthought. It is the foundation.
Meet the team →
